PwC

art direction / brand design / campaign design / event design

Responsible for the creative development and implementation of PwC’s new visual identity system across 150+ territories, providing strategic design leadership for high-profile global campaigns and events. Manages a small team of designers and leads the conceptualization and execution of branded content across event, social, proposal, digital, social, and experiential platforms. Collaborates closely with creative leaders and stakeholders to advance PwC brand architecture, align global product narratives, and produce cohesive, high-impact business growth. Reviews global content through a thorough quality control process in Adobe Workfront.

Catalyst for Momentum: A Brand Story

PwC is accelerating into its next chapter, helping clients reach the leading edge of their industries by combining deep expertise with powerful technology-driven and innovative solutions. From shaping agentic AI ecosystems to unlocking new value, the firm is turning complexity into competitive advantage at scale. This momentum extends across all three lines of service: Advisory, Assurance, and Tax, where PwC continues to raise the bar.

TED

AI Ideas Lounge to TED2026 — a dynamic space for attendees to explore AI’s biggest questions, spark conversation, and connect over ideas shaping the future.

So you can

…reach your full potential.​

We help translate uncertainty into opportunity, complexity into clarity, vision into victory. We move in step with our clients—offering global scale and deep expertise to make meaningful progress.

Event design

Proposal Illustrations

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